REVILLA™

HOLONIC ECOSYSTEM

OPEN INNOVATION

Period

2023-2027

European Sustainable Tourism Context Today, a Destination Management Company (DMC) transcends the role of a mere service provider, becoming an enabling platform that allows expert local operators to orchestrate deeply immersive and authentic experiences. DMCs meticulously manage every detail, elevating simple trips to truly unique adventures, from discovering hidden treasures to flawlessly planning major events. They are the ideal partner for travel agents, tour operators, and event planners, offering a superior level of expertise and local support that elevates a well-conceived itinerary to an extraordinary experience. DMCs possess a strategic repertoire aimed at making every trip unforgettable, with carefully designed services to simplify the travel process and enrich participants' experiences. Thanks to their deep and detailed knowledge of the territory, DMCs are able to identify the optimal options for every style, budget, and purpose. They will guide clients to special places that a standard web search would never reveal, ranging from cultural tours to food and wine experiences to high-profile corporate events. DMCs are entrusted with managing logistics, schedules, and local customs to ensure a smooth and seamless experience, including transfers, airport pickups, and even surprise scenic itineraries. This service is crucial in destinations where logistical and infrastructural complexity makes navigating the destination difficult without in-depth local knowledge. DMCs are intrinsically connected to their destination, and this in-depth knowledge is their greatest asset. They allow them to lead clients off the beaten path, to places not mentioned in guidebooks, telling local stories—through "storydoing"—along the way. A DMC's involvement paves the way for a more spontaneous and authentic immersive experience. A DMC is like a trusted ally on the ground, enabling unique and exclusive experiences with invaluable local contacts, whether for a product launch or an incentive trip, transforming any corporate trip into a memorable event. For travel professionals, partnering with a DMC provides that distinctive local touch: curating exclusive tours, identifying unique locations, and offering insider experiences that transcend the conventional itinerary. This translates into a significant competitive advantage in saturated markets where numerous tours take visitors to the same places and activities. DMCs streamline every aspect, managing local details and ensuring seamless coordination. This allows clients to focus on the ceremonial aspects (as they would at their home base) and entrust venue management to local experts. A top-notch DMC turns logistics into pure magic, converting itineraries into unforgettable experiences and memories for clients and their guests. Whether organizing a corporate retreat, curating a unique travel package, or planning a dream wedding, DMCs today make it possible, personalized, and unforgettable for experiencing Italy's remote areas and historic villages. REVILLA™ elevates this existing model to the digital tourism market by placing service management in the hands of the local community, promoting regenerative, community-based tourism. Destination Management arises from the need to integrate within a strategic process the actions required to manage attractiveness factors and tourism services, to engage market demand and position the destination in competitive environments appropriate to the territory's characteristics. An effective Destination Management process must therefore, on the one hand, analyze, define, and manage the attractiveness factors and the various entrepreneurial components of the local system, and on the other, organize all these elements into offerings capable of capturing market demand in a competitive manner and appropriate to the territory's capacity. Destination Management translates into the process of strategic management of the territory, that is, the set of activities necessary to create a shared vision through overcoming internal competitive logics and encouraging, starting from the wealth of available resources and expertise, agreements between stakeholders (public and private), also encouraging the participation of all these parties in the overall design of the territory. The attempt to bring together a region's offerings within a coordinated framework, through specific governance, represents the managerial challenge with which community-based destinations seek to regain competitiveness in the face of market challenges. Destination Management Community actions are structured along four main dimensions: Generating inbound tourism flows: Destination Management (DM) aims to increase, manage, and stabilize a destination's ability to attract tourists, ensuring positive economic results for local operators while simultaneously safeguarding the region from exploitation and overcrowding. Managing the destination's image and symbolic value: Through communication and promotional processes, the DM must enhance the region's distinctive features, positioning it as ideal for specific types of vacations. Coordinating and managing stakeholder relationships: DM activities must integrate the work of local stakeholders, fostering a networked configuration of the tourism offering through horizontal relationships between various stakeholders and vertical relationships between them and the meta-management body. Assessing the impact of tourism on the local territorial system: the MD must also consider the social implications of tourism on residents, as well as the importance of landscape and natural factors in a region's attractiveness, taking into account their perishable and non-reproducible nature. MD action in community destinations is largely based on the ability to engage local stakeholders in shared projects, also developing their aptitude for cooperation. Consequently, the body responsible for this must: 1. Acquire sufficient legitimacy from stakeholders; 2. Have the ability to manage cooperative/competitive relationships between stakeholders; 3. Achieve significant and demonstrable market results; 4. Remain an integral part of the locality's social fabric, avoiding the appearance of a "foreign body" with its own agenda (risk of self-referentiality). The purpose of the MD is to give meaning to the activities of individual businesses by placing them within the context of the destination, increasing their ability to tap into market segments, including through technological tools and support that individual businesses could not effectively manage. The areas where this action is particularly visible are marketing and information and communication technologies. Collaboration and coordination have always been essential in tourism, but today the fundamental requirements for such actions have not changed, only the content has. Traditional tourism organizations have failed to keep pace with this evolution, either in terms of size or resource allocation. Destination Management (DM) must not override tourism policy decisions, which fall under the purview of the territorial governing body. Tourism policy is defined as a set of rules, guidelines, and development objectives that frame both individual and collective decisions regarding tourism activity in a given area. To this end, it is essential that the DM's action be legitimized by the governing body and that it be its operational expression, charged with implementing the destination's tourism policy from the very beginning. However, the DM must also play a proactive role in the formulation of tourism policy, contributing, through specific methods, to shaping the decisions made by the governing body. DM action in a community destination occurs in a decision-making space between territorial tourism policy and the business strategy of individual economic operators. These must be aligned with tourism demand trends and competition between regions and products. The effectiveness of DM depends not only on the quality of the decisions and tools adopted, but also on the interaction between the various levels that compose and position the destination's tourism offerings on the market. The ability of a community destination to implement DM action depends on the existence of an organizational structure responsible for managing the organizational and decision-making processes related to the relevant tourist destination. The creation of a structure to carry out DM action represents a specific choice regarding how to organize the production of specific tourism services dedicated to each destination. In destination communities where the presence of numerous stakeholders precludes the creation of a single organization that owns the resources, the DMO serves as a meta-management body that directs the actions of local stakeholders by implementing the tourism policy decided at the territorial government level. The creation of a DMO is therefore one of the most important manifestations of public intervention in tourism governance in a destination community. The DESTINATION MANAGEMENT COMMUNITY arises from a Territorial Marketing Project integrated with a Destination Management system managed by a local community. This system defines a system of services and resources involved in the development and governance of integrated tourism offerings within a specific territorial context, highlighting its distinctive characteristics and competitive differentiation. DM communities must be able to connect supply and demand, understand and interpret the needs of informed visitors by providing simple and immediate responses, and continuously coordinate the destination's range of activities and offerings, ensuring efficient distribution of products in markets with high development potential, with the aim of generating a regenerative social, environmental, and economic impact. They must also be able to make strategic decisions regarding marketing levers: product, branding, pricing, market segmentation, promotion, and distribution. The functions of a Destination Management Community are multiple and respect the specifics of the destination. They can be grouped as follows: Economic engine: DM communities act as an economic driver, generating new revenue and job opportunities, thus helping to diversify and strengthen the local economy through the conscious adoption of housing technology. Community promoter: they act as communicators, marketing a coherent image and the destination's most significant attractions to a targeted audience of potential sustainable visitors to promote community-based tourism. Industry coordinator: they guide local tourism development towards targeted strategies, promoting collaboration among local tourism businesses and ensuring equitable distribution of the benefits resulting from regenerative tourism. Quasi-public intermediary: they act as a link between the interests of the tourism sector, the needs of residents, political decisions, and tourism market demands to determine ecosystem outcomes and shared objectives. Community pride builder: they contribute to strengthening the local community's sense of identity and pride, supporting initiatives aimed at improving the quality of life for both visitors and residents, who are European citizens. The evolution of the DMC, based on the interaction between the public and private sectors of a local community, therefore moves from mere promotion to promo-marketing, with each player sharing primary responsibilities, including: Leadership and support: providing guidance and assistance to local operators, public administration, and tourism boards in small towns and villages. Territorial governance: managing infrastructure and tourist attractions, enhancing the tradition and way of life of authentic Made in Italy. Ecosystem-based development and promotion: designing the local product, defining strategic planning, and managing marketing and brand management in an ecosystem-based manner. Information and consultancy: providing information to visitors and qualified consultancy to operators in the regenerative tourism sector to avoid waste and ensure smarter management of digital services for citizens [REVILLATOTEM™] Training: enhancing the professional skills of local operators with edtech platforms for the development of new digital skills [AI, blockchain, robotics] and transversal skills [emotion education, anger management] Tools for professional operators: Educational tours Specific workshops on sustainability Farm trips Incentives for travel agents Participation in trade fairs Tools for the End Customer: City card Product club Quality mark Vouchers Coupons/tokens/cashback Loyalty card Tasting cards Product placement Innovative Tools for the End Customer and Intermediation Operators: Training alliances Incentives for low-cost carriers Incentives for Tour Operators (TO) A Fam Trip, for example, is a promotional trip offered to tour operators or groups of environmentalist tourists to introduce them to an area or a specific tourist offer, such as in the case of a farm and its products. The goal is to familiarize operators with the farm's tourism offerings so they can then promote them to their customers. A farm visit is a firsthand experience for the public, which may include activities such as interacting with animals, learning how produce is grown, and participating in hands-on activities. These visits can be organized for schools, families, or tour groups. A platform called Farmtrip aims to connect urban families with farmers, offering the opportunity to purchase fresh produce directly from producers and promoting a healthy lifestyle. OFFICIAL REVILLA™ LOGO REVILLA™ is the first Destination Management Community for the promotion of community-based regenerative tourism. Community-based tourism (CBT) is a sustainable tourism model that places local communities at the center, actively involving them in the management, promotion, and enhancement of their territory and resources. This type of tourism aims to distribute the economic benefits of tourism more equitably, improving residents' living conditions and promoting the conservation of local resources. Community-based tourism is based on six key pillars: Community involvement: Local communities are involved in all phases of the tourism process, from planning to management, ensuring that economic and social benefits are shared. Sustainability: It focuses on the conservation of natural, cultural, and social resources, promoting responsible and environmentally friendly tourism practices. Authentic experiences: Tourists have the opportunity to enjoy authentic experiences, coming into direct contact with the local culture, traditions, and daily life of host communities. Economic benefits: It generates income and job opportunities for local communities, often providing alternatives to or complementing traditional economic activities. Enhancement of the territory: It helps preserve and enhance cultural and natural heritage, promoting knowledge and understanding of local specificities. Positive relationships: It fosters cultural exchange and the creation of meaningful relationships between tourists and residents, promoting mutual understanding. Community-based tourism is considered a more ethical and responsible approach, going beyond simply visiting a destination, allowing travelers to become an active participant in local life and contribute to its sustainable development. Examples of community-based tourism include: "I Briganti di Cerreto" Cooperative: an example of community tourism developing in the Tuscan-Emilian Apennine National Park, where local youth have founded a cooperative to redevelop the village and promote the area, offering authentic and environmentally friendly experiences. Doi Inthanon National Park in Thailand: An example of community-based tourism that involves local people in managing the park and promoting their traditions, according to the Thai Tourism Authority. Fairbnb.coop is the first platform promoting community tourism, allowing people to rent their homes and share their experiences with travelers, promoting fairer and more sustainable tourism. Kumbe is a full-stack digital agency created to enhance the village of SAONE in Trentino. Specializing heavily in the tourism sector, it handles all the digital services required by a DMC: from strategic analysis to project implementation, using technologies developed and controlled entirely. A team of 25 people specializes in the creation of tourist destination portals, marketing, and communication activities. The company's goal is to provide comprehensive technology and digital services, where strategy and innovation merge to create a clear, defined, and distinctive online presence for the development of high-performance local development projects that achieve digital objectives. REVILLA™: A Model of a Destination Management Community Ecosystem for the Regeneration of European Villages. REVILLA™ (Regenerative Villages) is a multi-platform digital/virtual platform and a regenerative tourism model aimed at enhancing historic villages and marginal areas, combating abandonment and promoting economic, social, and cultural regeneration. For a village like Montecreto, REVILLA offers a multifaceted value proposition that integrates technological innovation, sustainability, and community engagement. 1. Enhancement of Cultural and Historical Heritage & Tourism Promotion: At the heart of the REVILLA™ project is the collection and sharing of the stories of the physical places of the "Guardians of Local Culture" who bring the villages to life. For the pilot village, this translates into: Preservation of Memory: Digitizing and making local stories, traditions, and cultural heritage accessible to prevent their loss. Immersive Visitor Experience: Tourists, including Italians abroad, will be able to virtually explore the village and then physically immerse themselves in its stories via the REVILLA.APP dApp, enriching their understanding and connection with the place and the host community. This aligns with a slow tourism and community-based model ("Turismo di Comunità Diffusa"). Attracting a New Target: REVILLA.APP's "tokenized regenerative walking" model encourages "regenerative travelers" to explore the area, contributing to its regeneration and generating a new tourist flow motivated by sustainability and culture. 2. Economic and Financial Support for the Local Community: REVILLA™ intends to create a model of regenerative finance (ReFI) and "data altruism", guaranteeing a direct economic impact on the territory: Automatic Redistribution of Revenues: 20% of the revenues generated by transactions on the platform will be donated directly to the local "Custodians of Culture" via automated deposit into their digital "community fund" [wallet]. Utility Tokens: Users of the "regenerative social network" will exchange utility tokens, spendable within the "NETWORK REVILLAGES" for tourism and hospitality services offered by the Custodians of Culture, creating a virtuous economic cycle. Creating Local Micro-Economies: The #VILLAGEXCHANGE pilot project shares the REVILLA™ logic and aims to create a home exchange model among villagers across Europe by activating a glocal micro-economy (e.g., artisanal or food businesses) within the European Network of Regenerative Villages. Traceability and Certification: The use of blockchain—smart contracts—for video reviews and transaction traceability (e.g., products with geographical indications, waste) will increase transparency and trust, promoting local production and sustainable services. 3. Technological Innovation and Training: REVILLA™ is based on the integration of advanced technologies for development and management: Advanced CRM: Implementation of an advanced CRM to effectively manage user data, transactions, and digital community interactions. Web 3.0 and Blockchain: Use of Web 3.0-enabling technologies, decentralized utility tokens, and smart contracts to ensure security, transparency, and scalability. Artificial Intelligence (AI): AI will be a tool to accelerate regeneration goals, train predictive models on regenerative tourism data, and create ethical and symbiotic sector-specific superintelligences. The creation of an AI-based virtual assistant for villages to guide tourists has been discussed. Integration of Educational Robotics: Introduction of robotics into villages through "Robotic Process Mining" and training, modernizing the village and creating educational and professional opportunities. The idea is to use robotics as a "leverage" to attract attention and investment. Compliance with EU Regulations: REVILLA™ is designed to comply with EU directives on cybersecurity (NIS2), GDPR, and MICA, ensuring personal data protection and a robust legal framework. Scalability and Access to Funding: REVILLA™ is designed to be replicable and economically sustainable through public-private partnerships. Competence Center Model: The project aims to create a network of "widespread technological innovation hubs" or "competence centers," where the villages would serve as nodes of a larger system. This would allow Montecreto to become a hub of innovation, potentially hosting university campuses or affiliated branches, attracting students and new social and cultural life. Attractiveness for Investors and EU Funds: As a project integrating sustainability (ESG), technology, and regeneration, REVILLA™ is attractive to EU funds, ESG investors, and responsible businesses. The establishment of a European Economic Interest Grouping (EEIG) is seen as a vehicle for accessing significant funding at the European level. "Govtech" Approach: The goal is for REVILLA™ to become a government tool accepted and used at the national and European levels for village regeneration, avoiding traditional costs and bureaucracy. REVILLA™ is not just an application, but a complete ecosystem that aims to regenerate the social and economic fabric, boost tourism, innovate through technology, and access new sources of funding. The value of the pilot village lies in its ability to address the challenges of abandonment and isolation, transforming them into opportunities for sustainable development and innovation, projecting the pilot village into the European Network of Regenerative Villages - EU NETWORK REGENERATIVE VILLAGES. REVILLA™ Application Proposal in Your Village REVILLA™ Pilot Project Strategic Plan 1. Project Description REVILLA™ (Regenerative Villages) is conceived as a digital/virtual multiplatform and a regenerative tourism model with the aim of enhancing historic villages and marginal areas, combating abandonment and promoting economic, social, and cultural regeneration. The pilot project would represent the local application of REVILLA™, serving as a destination management company (DMC) platform for the tourist destination, integrated into the European network of Regenerative Villages. Its mission is to transform the Pilot Village into an "open-air laboratory" for innovation and sustainability, offering immersive experiences and generating a measurable positive impact on the area thanks to the contribution of students from the University of Ferrara [REVILLA™ project partner]. 2. Value Proposition The project offers the Pilot Village a multi-factorial proposal: 1] Cultural and Historical Enhancement: Digitize and share the stories of physical places and of the "Custodians of Local Culture", preserving memory and offering immersive experiences to visitors, including Italians abroad, who will be able to connect with the stories of the village through REVILLA.APP 2] Economic and Social Regeneration: Fight depopulation by creating new local micro-economies (e.g. artisanal or food businesses) and income opportunities for the "Custodians of Montecreto's Culture" through the automated redistribution of 20% of the application's revenues 3] Regenerative and Sustainable Tourism: Promote a model of "slow tourism and widespread community", encouraging "regenerative travellers" to explore the area and contribute to its regeneration through a "tokenized regenerative journey" 4] Technological Innovation and Training: Introduce literacy training courses at the new coworking space digital enabling technologies (AI, Blockchain, Web 3.0, Educational Robotics) that modernize the village and create educational and professional opportunities for residents, transforming Montecreto into a hub of an "open innovation ecosystem" 5] Compliance and Transparency: REVILLA™ guarantees compliance with EU directives (NIS2, GDPR, MICA) for cybersecurity and data management, promoting an “open data” model that allows citizens to share data for purposes of general interest. 3. Customer Segments A] Local Community of the Pilot Village: Residents, local associations, "Guardians of Culture" and small businesses in the village offering local services and products B] Visitors and Tourists: Both Italians and foreigners, including Italians abroad, looking for authentic, sustainable experiences and wishing to actively contribute to the regeneration of the territory C] Schools and Training Institutes: For the implementation of educational robotics and cooperative experiential learning programs, transforming the village into a laboratory for young talents D] Companies and Businesses (ESG-focused): Interested in sustainability projects, team building, and investments with measurable social impact E] Public Administration: Municipality of Montecreto, Regions, Government and EU bodies interested in territorial regeneration and open innovation 4. Key Activities A] Platform Development and Integration: Finalization of the REVILLA.APP dApp, implementation of blockchain features for tokenization and digital certification, integration of the AI agent "Andrea" as a tourist guide (with the support of the "Andrea" AI agent) SNJ Media Studio and Planetarium), and advanced CRM management with SNJ Media Studio and Techinnova B] Story Collection and Narration: Collaboration with the local community to identify and digitize the stories, traditions and cultural heritage of Montecreto C] Training and Engagement: Development and delivery of training programs on digital, transversal and environmental skills, robotics for residents, with a cooperative approach. D] Marketing and Territorial Promotion: Targeted campaigns to attract "regenerative travellers" and promote the Pilot Village as a "regenerative village", using the ITALIA2030 format and the channels of the EUREBO HUB network E] Organization of Pilot Events: implementation of "biomimetic biohackathons" to co-design concrete solutions for the challenges of the village in 48 hours, involving experts and the local community F] Data Management and Compliance: Ensure data collection, analysis and management in full compliance with GDPR, NIS2, and MICAr, also through the "data altruism" model 5. Key Resources A] Technological: the multi-platform REVILLA.APP, the blockchain infrastructure, utility tokens, the AI agent "Andrea", the advanced CRM, the Vodafone Analytics platform, tokenized Open Badges, the Apennine paths B] Human: The R&D team of INNOVABILITA and the design experts of BSD Design, data scientists from MTM Srl and Planetario Srl, CRM specialists from SNJ Media Studio Srl and Techinnova Spa, financial experts, territorial marketing professionals, local operators, custodians of local culture and trainers C] Financial: Fund for the launch of the pilot project, potential public funding (Smart&Start calls, PNRR, Horizon Europe, EU funds, GAL funds), private investors and regenerative finance instruments (ReFI) through civic crowdfunding D] Strategic Partnerships: The European Economic Interest Grouping (EEIG) MADEINUE as a vehicle for accessing European funds, the lead partner MTM Srl, technological partners such as BSD Design, SNJ Media Studio, Techinnova, Planetario, Vodafone Analytics, Register and strategic partners such as Smart Cities Italy, Jaka Robotics, Consorzio Comunalie Parmensi 6. Channels A] Digital Platform: The REVILLA.APP dApp and the dedicated portal will be the main channels for interaction with visitors and the community B] Events and Workshops: Organization of hackathons, educational robotics workshops, and seminars with the local community and schools to promote the pilot project. C] REVILLA.NETWORK Network Promotion through the network of regenerative villages and the future dedicated social network Institutional and Media Partnerships: collaboration with the Municipality of the pilot village and regional and national bodies, and communication networks to amplify visibility. 7. Cost Structure IT Development Costs: Programming and maintenance of platforms, artificial intelligence, blockchain, API integrations Personnel Costs: Project team (management, development, marketing, community manager), training of "Guardians of Culture", teachers for educational robotics Operating Costs: Management of physical spaces (if laboratories or co-working spaces are planned), utilities, services (e.g. cleaning, catering for events) Marketing and Communication Costs: Promotional campaigns, production of multimedia content, participation in fairs and events Legal and Administrative Costs: Establishment of the legal vehicle (EEIG or other), consultancy for tenders and regulatory compliance Establishment of Emergency Fund: 10% of the total budget for unforeseen events 8. Revenue Streams Utility Token: Transactions generated by the purchase of local services and products (tourism, hospitality, crafts) by "regenerative travellers" Premium Subscriptions: for users and companies who want advanced features or participation in exclusive programs Commissions on Exchanges and Services: percentages on managed transactions or services additional (e.g. cleaning, catering) Partnerships and Sponsorships: annual fees from institutional bodies, companies (ESG), and foundations that support the regeneration of villages. Public Funding: access to calls for tenders (e.g. AGID, Smart&Start), European funds (Horizon Europe) through the GEIELicensing and Post-Event Services: Revenue from the license of the European Network of Regenerative Villages and for consultancy services for implementation Civic Crowdfunding: Fundraising for specific robotics and regeneration projects 9. Implementation Plan Pilot Project Phases The Pilot Village project will follow an iterative and scalable approach, inspired by the VILLAGEXCHANGE and REVILLAHACKFEST models: Phase 1: Preparation and Selection of the Village (Months 1-2) Agreements with the Municipality of the pilot Village: signing of a letter of intent for co-design and experimentation Search for Initial Funds: participation in specific calls for tenders (e.g. Smart&Start) and survey of private investors Identification of the "Guardians of Culture": mapping of local stories and traditions Phase 2: Set-up and Initial Development (Months 3-5): Configuration of the customized APP REVILLA.APP with content related to the Village. Training of Local Representatives: training for platform management and visitor interaction. Identification and setup of properties/spaces: select 2-3 vacation rentals or a public building/regenerated coworking space in the village for exchanges and activities (e.g., robotics labs). Phase 3: Beta Launch and Monitoring (Months 6-8): Launch of the dApp: launch of the first "tokenized regenerative walks" and testing with families, schools, or pilot companies. Data Collection and Feedback: monitoring the experience's appeal, logistical efficiency, and social/environmental impact. Initial Evaluation: analysis of collected data to identify areas for improvement. Phase 4: Optimization and Scalability (Months 9+): Model Refinement: based on feedback, video reviews, and collected data. Local Expansion: Adding more properties and involving more Cultural Guardians in the village. Preparing for replicability: Documentation of the Montecreto model for future expansion to other villages 10. Scalability and Long-Term Sustainability REVILLA™ is a blockchain infrastructure-as-a-service designed to be replicable in other EU countries (in Italy, there are approximately 5,000 municipalities with fewer than 5,000 inhabitants) through a "social franchise" model and a comprehensive open-source toolkit. Economic sustainability will be guaranteed by a mixed revenue model (utility tokens, subscriptions, commissions, partnerships) that aims to break even after the third event/project. Access to EU funds through the MADEINUE EEIG is a cornerstone for growth in EU countries. Measurable social impact will include increasing the youth population, generating new economic activity (target: 5 startups/year in the network), and improving connectivity. The long-term vision is the creation of a neural network of interconnected villages. 11. Risk Assessment and Mitigation Strategies Resistance to Local Innovation: Mitigated by the active involvement of the municipal administration and the community from the initial co-design stages Bureaucratic Complexity and Financing Times: the "Govtech" approach aims to overcome these barriers, and the diversification of funding sources (public and private) reduces dependence on a single channel Lack of Technological Skills in the Community: Addressed with specific training programs and the introduction of educational robotics, creating "open-air laboratories" for the development of new skills Adaptation of Technology to Local Needs: The Design Thinking methodology and the "Lean Startup" approach allow for rapid interaction and continuous adaptation of the prototype to the specific needs of the Village Financial Sustainability of the Pilot: The collaborative budget forecast and the identification of key financial KPIs will allow for constant monitoring and adequate co-management of the resources made available also by local public bodies. Crypto Activities for the Regeneration of the European Network of Regenerative Villages Crypto Activities for European Regenerative Tourism Binance, the leading global blockchain ecosystem and the world's largest cryptocurrency exchange by trading volume, highlighted the transformative impact of cryptocurrencies and blockchain technology on the digital tourism landscape, demonstrating how these innovations are revolutionizing tourism globally, opening up new possibilities for consumers and service providers. Web3, blockchain technology, and crypto-activities are serving the digital tourism of new generations of web3 users. A recent study commissioned by Traders of Crypto revealed that tourism companies are fueling the adoption of cryptocurrencies, with approximately 12% of businesses, including booking sites, airlines, and hotels, now integrating digital payments. Thanks to its decentralized and borderless nature, cryptocurrency payments are quickly becoming the preferred payment option for an increasing number of travelers. Through partnerships with industry-leading platforms such as Travala and Despegar, Binance Pay, the cryptocurrency payment service offered by Binance, plays a key role in promoting the adoption of blockchain technology in travel, helping global travelers access efficient, transparent, and cost-effective payment solutions. The growing use of digital assets is transforming the travel landscape, opening up new possibilities for both consumers and service providers. In 2023, cryptocurrency bookings on Travala increased 46% compared to the previous year, with Binance Pay establishing itself as one of the most used payment options. Furthermore, in July 2024, Travala reported 75% year-over-year growth in gross revenue, and 82% of bookings were made using cryptocurrencies, demonstrating the impact of these technologies on the business model. Despegar, Latin America's leading online travel agency, partnered with Binance Pay in 2023, becoming the first in the region to accept virtual currencies for all services. Since then, cryptocurrency payments have grown, with flights and tour packages among the most popular products. Buenos Aires, Rio de Janeiro, and Cancun are the top destinations, and over half of transactions are made through the mobile app, with a strong presence of users under 35, a sign of growing interest in decentralized payment systems among younger travelers. Binance Pay allows travelers to book flights, accommodations, and activities without the limitations of traditional payment methods. Users can avoid currency exchange costs and cross-border transaction fees, benefiting from simple and fast cross-border payments. This solution benefits not only travelers, but also merchants and service providers, offering a decentralized and direct system. Traditional payments involve up to six intermediaries, while blockchain-based systems reduce this number to one or two. Travelers can make payments directly from their digital wallets, eliminating intermediaries and simplifying the process. According to the World Bank, sending $200 via blockchain can be up to 50 times cheaper than conventional methods. Meanwhile, major companies like Visa are exploring blockchain-based regulations, while Binance Pay facilitates more efficient cross-border transfers for users. Blockchain's potential in the travel industry extends beyond payments. Its decentralized nature ensures secure and tamper-proof transactions, reducing the risk of fraud by speeding up processes like airport check-in and hotel bookings, thanks to the secure management of personal data and reservations. Loyalty programs are also evolving thanks to blockchain, enabling the tokenization of points, which can be redeemed across multiple platforms. This system offers greater transparency and flexibility in rewards management. Singapore Airlines has already implemented a blockchain-based loyalty program for instant redemption of airline miles with various merchant partners. Cryptocurrencies and blockchain technology are revolutionizing industries worldwide, and this is increasingly evident in the tourism industry as well. This sector, by its global and borderless nature, aligns perfectly with the decentralized nature of digital assets. From increasing transparency in transactions to the creation of decentralized travel platforms, these technologies are opening up new possibilities for travelers, merchants, and service providers. REVILLAPAY™ represents the cryptocurrency payment system for the regenerative tourism sector for the European Network of Regenerative Villages in EU countries, integrated with the REVILLA™ app compliant with the NIS2 and MiCAR directives. Crypto-Compliant Infrastructure for Decentralized Payments in European Regenerative Tourism. 1. General Objective: Develop a cryptocurrency payment system dedicated to the European Network of Regenerative Villages, integrated into the REVILLA™ dApp, to foster urban and rural regenerative finance through interoperable, sustainable, and inclusive digital tools. The system will be compliant with the MiCAR (Markets in Crypto-Assets Regulation) and NIS2 (Network and Information Security Directive) regulations. 2. Context and Market Analysis 2.1 Global Trends Sustainable tourism represents 10% of global GDP. The cryptocurrency payments market is expected to exceed $3.6 billion by 2030. The adoption of crypto-assets by young European tourists (Gen Z and Millennials) is growing exponentially. 2.2 Gap in Regenerative Tourism Lack of traceable, decentralized, and rewarding payment tools for activities with a high social and environmental impact. Lack of interoperable wallets with European digital identities (EUDI Wallet) in villages. Limited visibility of local regeneration projects in traditional financial circuits. 3. Solution Architecture 3.1 Technological Components REVILLA™ Smart Wallet integrated into the traveler and cultural operator profile. Native or ERC-20/EVM-based compatible token: REVI Token as a regenerative utility token. Scalable Layer 2 (e.g., Polygon, Optimism) to minimize fees and energy consumption. EUDI Wallet integration for compliant digital identity and KYC/eIDAS 2.0. 3.2 Main Features: P2P and B2B crypto payments for experiences, products, and services in villages. Tokenized rewards (eco-badges, carbon credits, experiential NFTs) for virtuous behavior. Blockchain traceability of environmental, social, and cultural impact. NIS2 module for cybersecurity management and incident reporting. MiCAR module for custody, stablecoins, and user protection (whitepapers, reserves, audits). 4. Regulatory Compliance MiCAR (Markets in Crypto-Assets Regulation) Register of issuers and service providers with ESMA. Transparent documentation on the whitepaper and asset-backed token (e.g., stablecoin for the European network of regenerative villages). Fraud and suspicious transaction reporting system. NIS2 (European Directive on the Security of Network and Information Systems) Continuous monitoring of uptime, wallet security, and dApp infrastructure. Risk management plans, pentests, business continuity policies. 5. Market Research & Benchmarking 5.1 Relevant Case Studies Projects currently active EcoCoin (Amsterdam) Netherlands Rewarding token for eco-friendly behavior Rewarding sustainable travelers Kolionovo (Russia) Rural Local cryptocurrency for agriculture Resilient systems at local scale TourismX Token (UAE) Global Token based on sustainable luxury tourism Activating local DAOs for destinations Brixton Pound (UK) UK Hybrid community currency Circular microcredit model SolarCoin (EU) Rewarding solar production Gamification on environmental impact 6. Implementation Strategy Phases 1. Phase 1 - Design & Legal Review (2025 Q3) REVI Whitepaper, Smart contract audit, legal sandbox 2. Phase 2 - MVP & Test in 3 Pilot Villages (2026 Q1) Testing payments, badges, wallets 3. Phase 3 - Roll-out of the REVILLAGES Network (2026 Q1) Q3-2027) Progressive integration of villages and operators 4. Phase 4 - European Regenerative Villages DAO (2027-2028) Shared governance, token rewards for local initiatives 7. Expected benefits Financial inclusion and visibility for rural communities Impactful traceability and digital reputation of territories Growth of slow tourism with crypto-based rewards Loyalty and return of “regenerative” travellers 8. Possible strategic partners Polygon Labs / Near Foundation (scalability) EBSI / EUDI Wallet Project (digital identity) Touring Club Italiano, Borghi più belli d’Italia Banking foundations (CSR and regenerative funds) Crypto-regtech startups (MiCAR/NIS2 compliance) DG GROW / DG REGIO (EU) – co-financing PNRR and NextGenerationEU REVILLAPAY™ represents a milestone in the creation of a European regenerative decentralized economy, founded on values, identity and measurable impacts. Thanks to the convergence of crypto, digital identity, AI, and regenerative tourism, a new financial infrastructure will be offered for the European Network of Regenerative Villages, which aims to attract resources, communities, and conscious, regenerative travelers. REVILLA™ & RESUE™ The European Network of Regenerative and Decentralized Villages 1. Executive Summary REVILLA.APP is a decentralized dApp for regenerative cultural tourism in historic villages in Italy and the EU. It functions as a tool for narrative co-creation, geo-storytelling, and the issuing of certified smart open badges. RESUE.EU is the Web3 search engine and browser for dynamic, tokenized mapping of cultural and natural heritage. Both form the heart of the REVILLAGES ecosystem, the European Network of Regenerative Villages. 2. Mission & Vision Mission: Democratize access to historical culture and promote the socioeconomic regeneration of European rural areas and villages, thanks to blockchain and the tokenization of local narratives. Vision: To be the first *decentralized data room* of European historical culture, where every village is an active node of the network and every Guardian a creator of value. 3. Products & Services [multi-modular platform] Module Description REVILLA.APP Mobile app with narrative geolocation, AR video-stories, issuing of utility tokens, smart badges and blockchain reward system RESUE.EU Semantic browser and AI engine for immersive cultural research based on digital twins, blockchain IDs and certified contents REVILLA.network Regenerative social network based on DAO, with local services marketplace, cultural gamification and interactive maps REVILLA.register Immutable ledger of EU certified operators and of intangible and material digital contents (audio, video, 3D, VR/AR) of the European Network of Regenerative Villages REVILLA.room Videoconferencing and data analysis platform for European PAs and companies to consult predictive data, tourist flows and intelligent management of local culture [Ppen Data] 4. Market Analysis Segmental Target: Regenerative travellers (Italians in the world, digital nomads, international seniors) Local authorities - European Network of Regenerative Villages (municipalities (under 5,000 inhabitants) Schools and universities in work-study programs PA, third sector bodies and ESG companies Sustainable hospitality operators Tour operators and influencers in the digital tourism sector Problems addressed: Overtourism Abandonment of villages Loss of cultural memory Youth unemployment in remote areas Non-distributed nor deseasonalized tourism 5. Business Model ReFi (Regenerative Finance) model: Revenue Utility Token - REVE issuance and local use in the European Network of Regenerative Villages dApp transaction fees 20% automatically returned to local communities PA/SME/NGO subscription Personalized access to dashboard + smart data API ESG/CSR sponsorship Green companies and European funds Cultural NFTs & digital twins Sale/adoption/collecting web3 certificate Scholarships and calls Smarter Italy, Horizon Europe, NextGenEU 6. Development strategy Phases: 1. 2025 Q3-Q4: MVP test in 3 pilot villages (Emilia-Romagna, Tuscany, Sicily) 2. 2026: Network extension to 22 villages (1 per Italian region + Vatican/San Marino)3. 2027: Expansion into EU villages (Slovenia, Croatia, Portugal, Greece)4. 2028: Multilingual federated platform + NFT marketplace5. 2029: Continental DAO for widespread governance of ReFi funds 7. Strategic marketing plan & effective communication Video campaigns and podcasts with cultural influencers (“ADOPT THE VILLAGE”) Collaborations with RAI Cultura, Ministry of Tourism, University, Slow Tourism Regenerative Festivals and Hackathons with ITALIA2030 NFTs and badges as gifts for “Cultural Regenerators” Open Call PA for villages applying to the REVILLAGES network 8. Strategic partnerships Public: AgID, MUR, ANCI Borghi, MiC, EU DIGIWELL Private: Universities, travel tech companies, cultural SMEs, Web3 startups Academic: Erasmus+ networks, ITS Turismo, geo-catcher student network Financial: ReFi funds, Horizon Europe, PNRR Borghi, Tipeee crowdfunding 9. Team & governance Coordination: GEIE "MADEINUE" with EUREBO HUB Advisory: anthropologists, travel designers, cybersecurity experts & XRGovernance: DAO “guarded” with smart contracts and village voting. Legal structure: dApp + EUDI Wallet identity + NIS2/MICAr/GDPR10 compliant DLT. Financial Plan (2025–2028) Item Technology development costs [platforms, dapps, support] 500 K 300 K 200 K 200 K Administrative, legal and logistics costs 100 K 120 K 140 K 160 K Marketing/communication costs 160 K 250 K 300 K 360 K Expected revenue 100 K 700 K 1.4 M 2 M Expected break-even - - Q3 11. Impact KPIs + 22 villages digitized and tokenized by 2026 + 1M visits distributed throughout the year with 10M of video-historical contents in the first 18 months + 10,000 users certified as “Guardians” and “Regenerative Travellers” - “EU RE PASSPORT” + 5,000 utility tokens issued for local cultural projects + 100 public-private agreements between public administrations and businesses of the European Regenerative Villages Network. The first village in this experiment could be yours: Propose your initiative to co-organize the REVILLA model in your community. CALL4REVILLA https://innovabilita.it Case study analysis 1] THE ECO COIN ECO coins are tokens that promote sustainability. You can earn ECO coins by taking actions that contribute to a sustainable future: alternative transportation, conscious food choices, and smarter energy use. Your actions have an impact on the planet, and in return, you can receive ECO coins. Participate in workshops and visit online learning environments to increase your knowledge and understanding of the challenges we face today as incentives to earn ECO coins. As a reward, you can exchange the ECO coins you earn for a range of inspiring products, services, or experiences: exchange your good deeds for tickets to eco-sustainable events; drive an electric car for the weekend or receive discounts on season tickets; or donate ECO coins to a charity. ECO coin is a proven system for tracking, measuring, and rewarding your sustainability journey. Do good and be rewarded. Achieving carbon neutrality, fully circular, and everything by 2050 requires understanding the sustainable development goals (SDGs) needed for an ecosystemic paradigm shift toward more sustainable and regenerative business models. This cannot happen overnight. Actions must be carefully refocused and aligned, and employee engagement is crucial. ECO coin is a proven tool for companies and organizations that allows them to effectively engage and empower staff in setting and achieving sustainability goals. 2] Kolionovo for Russian Agriculture: The Russian Agrarian Bank has explored cryptocurrency-based instruments as an alternative to traditional settlement methods for the export of over 49.5 million tons of grain, a measure that could open the agricultural commodity market to digital assets, paving the way for this use case. Russia is increasingly open to cryptocurrency adoption, with the Agrarian Bank of Russia, a state institution that provides credit to agricultural businesses, having indicated the potential use of cryptocurrencies for grain settlements. During the Russian Grain Forum, which attracted 1,000 participants in Sochi, the bank's Deputy CEO, Irina Zhachkina, stated: "We believe that cryptocurrencies can be a convenient alternative instrument, and currently, together with the Bank of Russia and all stakeholders, we are evaluating the possibility of using cryptocurrency instruments for grain trade payments. The Russian Agrarian Bank has been subject to European Union (EU) and US sanctions since 2022. These included the bank's exclusion from the SWIFT international payment network, the freezing of all its assets in the EU, and a ban on obtaining financial services from European institutions. The lifting of all these sanctions was one of the Russian government's demands for finalizing a proposed Black Sea agreement, which would have allowed Ukrainian grain to safely pass through foreign territories. The sanctions have even reached ships carrying Russian grain to other markets, with over 79 vessels banned from entering European ports and receiving services, according to the bank's statements. The agricultural bank could be preparing for an intensification of these measures by positioning cryptocurrencies as a reliable source of liquidity for grain purchases. This move would potentially open the agricultural commodities market to cryptocurrencies, establishing Russia as a counterparty for digital asset settlements for the next harvest, which is expected to reach 49.5 million tons of grain exports. This forecast also includes 42 million tons of wheat, given that Russia is the leading producer of this grain. 3] Tourism Token and RAK DAO The Ras Al Khaimah Digital Assets Oasis (RAK DAO) is a free zone in the United Arab Emirates focused on supporting businesses in the digital asset sector, including those related to Web3, blockchain, and cryptocurrencies. RAK DAO aims to provide a regulatory framework, infrastructure, and a business-friendly environment to foster innovation and growth in the digital economy. While not directly related to a "tourism token" specifically for tourism, RAK DAO's focus is A DAO on digital assets and Web3 technologies could be relevant for the development of blockchain-based tourism initiatives. RAK DAO is specifically designed for companies operating in the digital asset space, including those involved in blockchain, cryptocurrencies, NFTs, and Web3 technologies. It offers a defined legal and regulatory framework for DAOs and other digital asset companies, including clear guidelines for governance, tax obligations, and legal protections. RAK DAO provides state-of-the-art infrastructure and support services to help companies establish and operate within the free zone. It offers flexible licensing options, tax incentives, and streamlined business processes to attract and support companies in the digital asset space. While not explicitly focused on tourism, RAK DAO's support for Web3 technologies could be leveraged for the development of blockchain-based solutions for the tourism sector, such as tokenized loyalty programs or decentralized platforms for booking accommodations and experiences. The Ras Al Khaimah Tourism Development Authority (RAKTDA) has partnered with the technology company Web3 Open World to Explore the potential of blockchain technology in the tourism sector. This partnership includes exploring the use of tokenized travel rewards and other digital experiences. This initiative could potentially utilize the infrastructure and regulatory framework provided by RAK DAO to develop and implement these blockchain-based tourism solutions. Essentially, while RAK DAO itself is not a "Tourism Token" initiative, it provides the legal and infrastructural foundation that could support the development of such initiatives in the UAE. The partnership between RAK DAO and Open World demonstrates a clear interest in exploring blockchain solutions for tourism, and RAK DAO's focus on digital assets makes it a relevant environment for these types of projects. 4] Brixton Proud In Brixton, the well-known London neighborhood that has hosted David Bowie and Paul Simonon of The Clash among its residents, you can pay with an alternative currency to the British pound, the Brixton Pound. The initiative, promoted by the Transition Network, an international environmental movement that supports the development of local communities, aims to support local businesses that—due to credit crunch - have encountered many difficulties. The B£ is different from the pound sterling in its appearance, which emphasizes its affiliation with the neighborhood: on the banknotes, instead of Queen Elizabeth, there are the faces of Olive Morris, a Jamaican activist; Carl James, an anti-colonialist from Trinidad; Van Gogh, who apparently spent part of his youth in Brixton; and David Bowie, one of Brixton's most famous residents. The note is printed on watermarked paper and includes a hologram, unique numbering, embossing, and all the security features. The Brixton Pound (B£) can be exchanged for regular pounds (GBP), at a 1:1 exchange rate, at any of the various authorized offices and spent in all participating shops. It can also be used to pay for services and make transactions with private individuals, such as babysitting hours. The B£ can only be used in the Brixton neighborhood, specifically in Brixton Village, Brixton Town Centre, Brixton Hill, Streatham Hill, Herne Hill and Stockwell: this guarantees consumers that the currency will not be spent outside the neighborhood and will therefore help support the local economy. Payments at participating stores can also be made via SMS from your mobile phone, using a system very similar to top-up pay-as-you-go. By registering on the official website, you can create your own account and send a text message for each purchase: the Pay-by-text option allows for an additional 10% credit. The B£, launched in 2009 in paper form and only in September 2011 in digital form, is currently used in approximately two hundred stores. To encourage the use of the B£ and contribute to its widespread use, many stores offer promotions and special prices for those who pay with this currency, guaranteeing consumers greater purchasing power. REVILLA™ and ACTION TANK ITALIA2030 are members of the international movement TRANSITION NETWORK. Transition Network International is an international network of communities that promotes the transition to sustainable and resilient systems, in response to the challenges of climate change. posed by climate change and dwindling resources, particularly peak oil. Founded in 2006, the network encourages local and community action to create a more equitable, healthy, and strong future for all. The movement, which originated in Great Britain, developed in response to awareness of peak oil and climate change, focusing on community resilience. Its goal is to prepare communities to face these challenges by reducing dependence on fossil fuels, promoting local economies, and strengthening social bonds. Transition Network International promotes the creation of transition groups in different localities, encouraging communities to identify and implement projects based on their specific needs and resources. The movement offers a "transition method" that can be adapted and applied in various contexts, enabling communities to become more resilient and self-sufficient. Despite local differences, transition groups share common goals, such as reducing fossil fuel use, supporting local economies, and strengthening community relationships. Transition communities often undertake projects involving renewable energy, local food production, new businesses, and community-based projects. Urban redevelopment and activities to connect people and organizations. The Transition Network has communities in 67 countries, becoming a global movement promoting a cultural shift towards more sustainable systems. The ITALIA2030 action tank is the first Italian hub to join the international Transition Network initiative with the aim of disseminating the 17 sustainable development goals of AGENDA 2030 and raising awareness of peak oil and climate change, focusing on community resilience for the dissemination of the Inner Development Goals (IDGs). The United Nations Sustainable Development Goals (SDGs) have provided a comprehensive plan for a sustainable world by 2030, but progress is not happening quickly enough, and we urgently need to increase our collective capacities to effectively address and manage complex challenges. For this reason, the ITALIA2030 action tank with DAO REVILLA joins the IDG Inner Development Goals movement - https://innerdevelopmentgoals.org to disseminate the non-profit initiative committed to promoting inner development towards a sustainable world. A more sustainable future. We research, collect, and communicate science-based skills and qualities that help us live meaningful, sustainable, and productive lives. Today's world is divided socially, politically, environmentally, and technologically—a divide that is generating tensions, conflicts, and increasingly more wars. As a result, we find ourselves torn between conflicting histories, values, and worldviews. This makes it more difficult to remain grounded in what truly matters, listen to context, and commit to the good of future generations on a thriving planet. With the ITALIA2030 Action Tank, we explore together how to address the polarities we all carry with greater wisdom, courage, and humility, using the potential of internal development to contribute to external change and regenerative systems. "Bridging Polarities" is an urgent call for leadership that transcends divisions, recognizes interconnectedness, and creates real impact in confusing and challenging times. ITALIA2030 is a large, decentralized action tank through DAO REVILLA, aiming to build a global community of progressive senior leaders, researchers, Consultants, young people, artists, policymakers, activists, change agents, and system shakers involved in a program of rural, social, environmental, and economic regeneration of their local ecosystem. Join a global learning community that understands the value of inner development, sharing experiences on how to develop skills at scale to stay relevant in a rapidly changing world. Meet global thought leaders and sustainable practitioners and discover how to have a greater impact on the communities of the European Regenerative Villages Network, even with limited resources. For information, contact daorevilla@gmail.com https://maps.transitionnetwork.org/group/dao-revilla The Advantage of Decentralized Digital Tourism Decentralized tourism is quietly but surely changing the world of travel. This innovative approach challenges traditional models, offering new opportunities to travelers and local communities. At the heart of decentralized tourism is the idea of eliminating centralized control. Instead of relying on large corporations, decision-making power is redistributed. Imagine a network of local actors—companies, community initiatives, individuals— Collaborating to create a vibrant travel ecosystem where sustainable travelers interact directly with the heart of the destination. A concrete example is Ollantaytambo, Peru, where travelers book homestays through a decentralized platform. Local families host directly, sharing authentic experiences and benefiting from the profits, without intermediaries that weaken the connection. This model promotes community-driven initiatives, directly involving locals in defining their tourism offerings and fostering sustainable growth. Community cooperatives, artisanal markets, and tours led by indigenous guides become the hub of authentic experiences, preserving cultural heritage and creating economic opportunities. One example is the Himba people in Namibia, who design eco-lodges and offer engaging storytelling experiences, creating meaningful connections with travelers. Blockchain technology is the foundation of decentralized and regenerative tourism: transparency, immutability, and trustlessness are revolutionizing transactions thanks to the use of smart contracts, ensuring fair compensation for services, eliminating intermediaries. Travelers can confidently support businesses. Locals know their money has a direct impact. In Bali, for example, a decentralized booking platform allows surf instructors to set rates and availability, with payments automatically managed via smart contracts. Decentralization enables personalized experiences for sustainable travelers, who are drawn to help enhance itineraries based on specific interests by connecting with like-minded locals. Whether it's a culinary tour with a passionate chef or a street art exploration with an urban artist, the possibilities are endless. An environmental traveler with a passion for botany can delve into the Comunalie Parmensi and discover a regenerative way to reforest Italy's forests and parks. Despite its great potential, decentralized tourism faces enormous obstacles in Italy: connectivity gaps, regulatory frameworks, and scalability issues require forward-thinking, ecosystem-based solutions. Balancing authenticity with commercial viability and nature-based IT solutions remains a constant challenge: for example, a remote village on the slopes of Mount Etna that embraces decentralized tourism may struggle with online visibility due to limited access. Limited to the Internet. Technology is profoundly transforming the travel industry, with blockchain and smart contracts at the forefront: large corporations' adoption of DLT and blockchain systems with decentralized, immutable ledgers that track transactions is revolutionizing travel: Transparency and Trust: Ensures transparency by allowing anyone to view and verify transactions. Smart contracts, self-executing agreements on the blockchain, increase trust by automating processes without a central authority. Secure Identity Management: Solves identity challenges (e.g., lost passports) by enabling secure, tamper-proof storage of personal information. Imagine a traveler with biometric data instantly verified via blockchain at the airport, simplifying immigration. Decentralized Booking Platforms: Eliminate intermediaries (such as online travel agencies with their high commissions), enabling direct interactions between travelers and suppliers. Winding Tree, for example, aims to create a decentralized travel marketplace. https://vecoalla.github.io/winding-tree/startups-and-developers.html Smart contracts that automatically trigger actions when predefined conditions are met offer several advantages: Automated payments and reservations: Payments or reservations for services and hotel rooms can be automatically released to the hotel upon check-in, eliminating pre-authorizations and reducing disputes. Compensation for flight delays: Airlines can automatically compensate passengers for delays beyond a specified threshold, releasing the compensation directly to the traveler's wallet. Baggage tracking: They can track baggage during travel, triggering notifications and refunds in the event of loss. 3. Concrete examples Winding Tree: revolutionizes OTAs by directly connecting travelers, hotels, airlines, and car rental companies, offering lower prices and increased revenue for suppliers. FlightChain: developed by Lufthansa, is a blockchain-based solution for managing flight data, ensuring data integrity and improving collaboration. Access to Hotel Rooms: Some hotels are experimenting with blockchain-based room access, providing secure digital keys on mobile apps. Blockchain and smart contracts are shaping the travel industry towards greater transparency, efficiency, and trust, empowering regenerative travelers. P2P (peer-to-peer) accommodations represent a decentralized approach where travelers connect directly with hosts or property owners. Advantages: Cost-effectiveness: Often more affordable than hotels, especially in high-demand areas. Authentic experiences: Offer a genuine glimpse into local culture and lifestyle. Flexibility: Greater flexibility in terms of check-in/out times, amenities, and house rules. Challenges: Quality control: Quality can vary, although reviews and ratings help. Regulatory uncertainty: Many cities struggle with short-term rental regulations. Trust and security: Trust between hosts and guests is crucial, with platforms investing in security measures. A traveler in Barcelona opts for an Airbnb apartment; the local host shares recommendations, allowing the traveler to experience the city like a local without certified blockchain reviews and without Certified wallet. P2P accommodations are a cornerstone of the sharing economy, contributing to a sense of community: Economic Stimulus: Revenue goes directly to local economies. Social Bonds: Hosts and guests build relationships, creating lasting memories. In Kyoto, a traveler staying in a traditional machiya via a P2P platform learns the art of the tea ceremony from the host, bonding over stories of ancient Kyoto. Trust is key in P2P accommodations, based on reviews, verified profiles, and transparent communication. Host Reputation: “Superhosts” are recognized for exceptional service. Guest Etiquette: Respectful guests receive certified positive reviews. A traveler in Lisbon, staying with a Superhost, receives recommendations for local fado performances and leaves a positive review. P2P solutions extend beyond cities, also promoting ecotourism through eco-lodges; a couple in a remote Icelandic cottage, surrounded by glaciers, hears stories of Norse mythology from the host, creating an unforgettable experience. The REVILLA™ Ecosystem with RESUE™, REVILLAPAY™, and REVILLATOTEM™ represents the first comprehensive framework of business intelligence solutions for the future regenerative tourism market in EU countries. https://view.genially.com/646c8e307841d4001ada39da/presentation-regentourismdifabriziofantini29042024 GLOBAL FAMILY TRAVELS: The Travel Agency Model for Regenerative Tourism Global Family Travels is a travel agency based in Bellevue, Washington, specializing in experiential family travel that focuses on learning, service, and cultural immersion. Their goal is to create sustainable travel that promotes intercultural understanding and global responsibility, offering authentic experiences that benefit local communities. Global Family Travels offers: Local and international trips: They organize immersive and culturally rich trips, both short and long-haul, that include learning, service, and immersion experiences. The trips are based on three pillars: "Learn," "Serve," and "Immerse." Positive impact: They aim to create a positive impact on local communities through service projects and collaborations with nonprofit organizations. Sustainability: They promote sustainable tourism and are committed to reducing the environmental impact of travel. Intercultural understanding: They foster connections between travelers and local communities, encouraging intercultural understanding and creating "global citizens." Customized trips: They also offer customized trips and consulting for individual travelers or families. Partnerships with Travel Advisor: They collaborate with Travel Advisor to create unique itineraries for their clients. Global Family Travels aims to transform the way families travel by promoting responsible, educational tourism that is deeply connected to local communities. American Web3 Model of the Quantum Temple The "Quantum Temple" concept could be interpreted as an example of regenerative tourism if it focuses on well-being and connection with nature and the local community. In this case, regenerative tourism would be based on offering experiences that aim to regenerate both the individual and the environment, leaving a positive impact on the host community. The "Quantum Temple" embodies regenerative tourism: 1] Personal regeneration: The "Quantum Temple" could offer activities that promote physical, mental, and emotional well-being, such as meditation, yoga, holistic therapies, mindfulness workshops, and nature immersion. These experiences aim to regenerate the individual, helping them find balance and inner harmony. 2] Environmental regeneration: If the "Quantum Temple" is located in a natural setting, it could promote sustainable tourism practices that respect the environment and contribute to its conservation. For example, it could encourage the use of renewable energy, recycling, waste reduction, and the valorization of local biodiversity. 3] Community Regeneration: The "Quantum Temple" could foster positive interaction with the local community, supporting local economic and cultural activities. This could include purchasing local products, collaborating with artisans and producers, organizing shared cultural events, and supporting social or environmental projects. Examples of regenerative activities: Guided excursions: Activities that lead to the discovery of the surrounding nature, focusing on its importance and the need to protect it. Experiential workshops: Workshops and itineraries that teach wellness practices, sustainability, and connection with nature. Sustainable accommodations: Accommodations that use renewable energy sources, eco-friendly materials, and waste management practices. Local cuisine: Restaurants that showcase local products, promoting seasonality and biodiversity. Community Interaction: Collaborating with local organizations to support projects and initiatives that benefit the community. A Quantum Temple can be considered an example of regenerative tourism if it commits to: 1. Promoting well-being: Offering experiences that regenerate individuals physically, mentally, and emotionally. 2. Protect the environment: Adopting sustainable practices and promoting nature conservation. 3. Supporting the local community: By encouraging positive interaction with the local area and supporting its economic and cultural activities, web3 startup Quantum Temple, founded to support immersive cultural travel, aims to transform the travel industry by offering authentic and regenerative tourism through NFT-based experiences. Thanks to a collaboration with the Indonesian Ministry of Tourism and Creative Economy, Desa Manukaya Let, and Mysten Labs, Quantum Temple presented its first web-based travel experience at the UNESCO World Heritage site, allowing tourists to explore Bali's aquatic heritage and participate in traditional rituals. The initiative also aims to address inequalities in traditional tourism models by donating a portion of revenue to local communities. This approach to tourism can help create a lasting positive impact for both visitors and the host community, going beyond simple tourism consumption to promote sustainable and regenerative growth in the area. REVILLA™ was created to promote regenerative tourism for the European Network of Regenerative Villages. ENTER THE WORLD OF REGENERATIVE FINANCE WITH YOUR VILLAGE